UK and Ireland commit to measuring Euro 2028 impact
The UK and Ireland have pledged a joint evaluation to capture the broad effects of UEFA EURO 2028 on their communities and economies. This comprehensive programme will track social, economic, environmental, and football outcomes across the host nations from 2026 to 2030.
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UK Sport News
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⏱️ 1 min read
UEFA EURO 2028 partners from the UK and Ireland have strengthened their commitment to ensuring the tournament leaves lasting positive impacts across all host communities. A unified cross-nation government evaluation programme will be put in place to rigorously assess the social, economic, environmental, and football-related effects of hosting the event.
The tournament, scheduled to be held across eight cities and nine world-class stadiums, represents the largest sporting event ever jointly staged by the UK and Ireland. It is expected to generate up to £3.6 billion in socio-economic benefits between 2028 and 2030. The evaluation will cover the period from 2026 through to 2030, encompassing baseline analysis before the event, post-event assessments, and long-term legacy reviews.
Led by Grant Thornton with expert partners including Verian, Ecorys, The Sports Consultancy, and Sheffield Hallam University, the programme will provide a robust evidence base to guide future major sporting events. An Academic Panel chaired by Simon Shibli will independently scrutinise the methodology and findings, ensuring transparency and credibility. Government officials from Ireland, Scotland, Wales, and the UK emphasise the importance of demonstrating tangible community benefits and informing future event planning across the region.
The tournament, scheduled to be held across eight cities and nine world-class stadiums, represents the largest sporting event ever jointly staged by the UK and Ireland. It is expected to generate up to £3.6 billion in socio-economic benefits between 2028 and 2030. The evaluation will cover the period from 2026 through to 2030, encompassing baseline analysis before the event, post-event assessments, and long-term legacy reviews.
Led by Grant Thornton with expert partners including Verian, Ecorys, The Sports Consultancy, and Sheffield Hallam University, the programme will provide a robust evidence base to guide future major sporting events. An Academic Panel chaired by Simon Shibli will independently scrutinise the methodology and findings, ensuring transparency and credibility. Government officials from Ireland, Scotland, Wales, and the UK emphasise the importance of demonstrating tangible community benefits and informing future event planning across the region.
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