New wellbeing programme empowers Gaelic Games volunteers across Ireland

Irish Life and the GAA successfully launched Healthy Habits, a free four-week wellbeing programme designed to help people across Ireland make small, sustainable changes to support their health and wellbeing. Delivered through the Irish Life GAA Healthy Clubs programme, the initiative focused on three key areas: healthy eating, mental fitness, and physical activity. Running until 10 October 2026, the campaign provided practical guidance, expert advice, and simple tips designed to help Gaelic Games volunteers and the wider community build healthier routines that fitted seamlessly into everyday life.

The programme was created in response to a challenge consistently highlighted through Irish Life's wellbeing research. While many people wanted to improve their health and often understood the necessary changes, turning those intentions into sustainable behaviours proved difficult. Healthy Habits aimed to bridge that gap by making wellness advice accessible and practical. Designed specifically with the busy lives of volunteers in mind, the scheme offered achievable steps toward healthier lifestyles without requiring major disruptions to daily schedules.

As an added incentive, participants who registered for the programme were entered into a draw to win €100 for themselves alongside €1,000 for their local GAA club, extending the benefits into the wider community. This followed the remarkable success of the earlier steps challenge, which saw over 39,000 participants across more than 1,000 clubs collectively walk 6.9 million kilometres. Full details and registration information remain accessible on the official website.